Mallo’s Marshmallow Towels do not look, feel or perform like conventional bath towels.
They combine the softness of an ultra-plush blanket with the absorbency of a high-performance towel, then wrap that performance in an adorable cloud-like design that can transform the look of a bathroom.
Marshmallow Towels 2.0 are Mallo’s flagship towel series: uniquely plush, highly absorbent, lint-free and instantly recognisable.
What Are Marshmallow Towels 2.0?

Marshmallow Towels 2.0 belong to Mallo’s Signature Plush collection.
They use a premium blend of 85% polyester and 15% nylon at 380 GSM. This gives them a fuller, denser and more luxurious feel than thin microfiber towels while keeping the full-size bath towel relatively light at approximately 250 g.
| Feature | Details |
|---|---|
| Material | 85% polyester and 15% nylon |
| GSM | 380 GSM |
| Bath-towel size | 70 × 140 cm / 27.6 × 55.1 in |
| Bath-towel weight | Approximately 250 g / 0.55 lb |
| Texture | Rounded, sculpted Marshmallow ridges |
| Lint | Designed to be lint-free |
| Care | Machine washable |
Why Signature Plush Feels So Different

Imagine the softness of an exceptionally soft blanket: smooth, dense and comforting. Now imagine that same sensation in a towel engineered to pull water away from the body.
The premium blend and high 380 GSM weight for this material create a substantial, plush hand feel without the bulk of many dense luxury cotton towels.
Velvety against the skin
The surface feels smooth and comforting rather than rough or heavily looped.
Full and substantial
The construction delivers a superior plush feel while remaining lightweight in finished form.
How Absorbent Are Marshmallow Towels?

Mallo positions Marshmallow Towels as up to three times more absorbent than ordinary towels.
The fine fibres provide a large effective surface area, while the spaces between them help pull and hold moisture through capillary action. The sculpted ridges add even more surface contact.
The surprise is the combination: they feel closer to a plush blanket than a traditional towel, yet absorb far more water than their lightweight feel suggests.
Do Marshmallow Towels Shed?

Signature Plush Marshmallow Towels are designed not to shed.
Unlike cotton terry, which can release short staple fibres during use and washing, Signature Plush does not create the same towel fuzz on damp skin, dark clothing or bathroom floors.
The Signature Marshmallow Design

The rounded ridges are the unmistakable visual signature of the Marshmallow series. They make the towel look soft before anyone touches it.
Hung on a rail or stacked on an open shelf, the towel brings shape, colour and personality into the room. It is modern and premium, but also intentionally adorable and cute.
Explore the Four Classic Colours

Soft pastel pink
Playful, warm and instantly recognisable.
Warm creamy neutral
Calm, versatile and ideal for spa-inspired spaces.
Modern soft gray
Understated and easy to style in contemporary bathrooms.
Dreamy muted lavender
Soft, calming and colourful without being overpowering.
Limited-Edition Marshmallow Releases

Mallo also launches limited-edition shades for customers who want the signature texture in bolder, darker or more seasonal palettes.
Obsidian Black is one of the most striking releases, transforming the cute rounded texture into something sleek and dramatic.
Because limited releases are not always permanent, colours may sell through or rotate over time.
Why This Is Mallo’s Flagship Series

- Ultra-soft Signature Plush feel
- Up to 3x ordinary-towel absorbency
- Lint-free construction
- Quick-drying performance
- Full-size coverage
- Relatively low finished weight
- Modern bathroom styling
- Adorable cloud-inspired design
Marshmallow 2.0 is not only Mallo’s best-known towel. It is the product that defines the brand.
How to Wash Marshmallow Towels

- Wash before first use.
- Separate from lint-producing cotton and fleece.
- Use a measured amount of detergent.
- Avoid routine fabric softener.
- Avoid dryer sheets when maximum absorbency is the goal.
- Use care-label-safe heat.
- Dry completely.
- Avoid prolonged high temperatures.
What Is Marshmallow Pure Cotton?

Marshmallow Pure Cotton brings Mallo’s signature look to a 100% long-staple cotton towel.
It uses Mallo’s CloudLoom approach to create a softer-in-hand cotton experience while preserving the rounded Marshmallow design that makes the series distinctive.
| Feature | Signature Plush | Pure Cotton |
|---|---|---|
| Material | 85% polyester, 15% nylon | 100% long-staple cotton |
| GSM | 380 GSM | 430 GSM |
| Feel | Velvety and blanket-soft | Soft, dense and traditionally cotton |
| Lint | Designed to be lint-free | Low-lint cotton construction |
| Drying | Lighter and quicker drying | More substantial and slower drying |
| Design | Signature Marshmallow ridges | Signature Marshmallow design retained |
Which Marshmallow Towel Should You Choose?

What matters most to you?
Choose Signature Plush for the softest, most blanket-like feel, quick drying and lint-free performance.
Choose Pure Cotton for long-staple cotton, CloudLoom softness and the signature rounded design.
Choose Cotton Candy, Cream Puff, Misty Gray or Lavender Haze.
Choose Obsidian Black or another available seasonal release.
Frequently Asked Questions

Are Marshmallow Towels microfiber?
Signature Plush uses an 85% polyester and 15% nylon fine-fibre blend, but the finished towel is far thicker and more bath-focused than a thin microfiber cleaning cloth.
Are they really absorbent?
Yes. Mallo positions Signature Plush as up to three times more absorbent than ordinary towels.
Do they shed?
Signature Plush is designed to be lint-free.
What are the four classic colours?
Cotton Candy, Cream Puff, Misty Gray and Lavender Haze.
What is the difference between Signature Plush and Pure Cotton?
Signature Plush is lighter, velvety and lint-free. Pure Cotton is denser, natural and uses long-staple cotton with CloudLoom technology.
Can they go in the washing machine?
Yes. Follow the care label, avoid routine softener and wash Signature Plush away from lint-heavy textiles.
Final Takeaway

Marshmallow Towels 2.0 combine the softness of a plush blanket with serious towel performance.
They are highly absorbent, designed not to shed, relatively lightweight, quick drying and unmistakably cute. Start with Cotton Candy, Cream Puff, Misty Gray or Lavender Haze, watch for limited editions such as Obsidian Black, or choose Pure Cotton for a natural-fibre version of the signature design.
Explore the Signature Plush Marshmallow Collection or the Marshmallow Pure Cotton Collection.