the ordinary shower towel reimagined

Introducing the NEW

MARSHMALLOW
TOWEL 2.0

THICKER, SOFTER, AND FLUFFIER THAN EVER

SHOP LIMITED EDITION RELEASES

1 3

SHOP CLASSIC MARSHMALLOW

1 6

The Chevron Towel

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SHOP CHEVRON

1 5

The Body Pumpkin

SHOP BATH ESSENTIALS

1 5

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WHAT OUR CUSTOMERS SAY

Customers rate us 4.7/5 based on 334 reviews.

Let customers speak for us

from 334 reviews

Really plush and feels very high-end.

Josephine
The Marshmallow Bath Towel 2.0
The Marshmallow Bath Towel 2.0

No shedding, no pilling, and the color hasn't faded at all. It’s clearly built to last longer than the cheap department store versions.

Farrah K.
The Marshmallow Bath Mat 2.0
The Marshmallow Bath Mat 2.0

Very soft underfoot and premium material.

Monique
The Marshmallow Bath Mat 2.0
The Marshmallow Bath Mat 2.0

Perfect for rinsing off cleansing balms

Frances
The Marshmallow Face Towel 2.0
The Marshmallow Face Towel 2.0

Beautifully packaged, premium feel, perfect for couples.

Vern
The Marshmallow Towel 2.0 Partner Pack
The Marshmallow Towel 2.0 Partner Pack

Stunning deep color, very giftable packaging.

Casey
Limited Edition: The Marshmallow Towel 2.0 in Crimson Red
Limited Edition: The Marshmallow Towel 2.0 in Crimson Red

Highly recommended!

Jo F.
Limited Edition: The Marshmallow Towel 2.0 in Teal Green
Limited Edition: The Marshmallow Towel 2.0 in Teal Green

It doesn't bleed in the wash at all!

K. Scott
Limited Edition: The Marshmallow Towel 2.0 in Obsidian Black
Limited Edition: The Marshmallow Towel 2.0 in Obsidian Black

Will order again for the full bath towel set next.

Donna
The Marshmallow Bath Mat 2.0
The Marshmallow Bath Mat 2.0

Truly premium quality.

Sarha
The Marshmallow Face Towel 2.0
The Marshmallow Face Towel 2.0

Very happy with the quality for the price

Stacey
The Chevron Bath Towel
The Chevron Bath Towel

It really does feel like a plush blanket. I use the face towel for my morning skincare and the bath towel for my 'everything' shower. Total luxury.

Mandy
Limited Edition: The Marshmallow Towel 2.0 in Teal Green
Limited Edition: The Marshmallow Towel 2.0 in Teal Green

I’m definitely buying more as stocking stuffers.

Nova H.
The Marshmallow Face Towel 2.0
The Marshmallow Face Towel 2.0

The pack is great value

Chelsea
The Chevron Towel Pack
The Chevron Towel Pack

I'll definitely be buying more in different colors!

Karen C.
The Chevron Bath Towel
The Chevron Bath Towel

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